Equiniti Hazell Carr Academy wanted to experiment with digital advertising for recruitment against their current traditional advertising methods. The company goal was to provide low-cost recruitment leads for a national finance company, targeting university graduates who lived or we’re keen on working in the Chester area.
Equiniti Hazell Carr
Recruitment Lead Generation
% Lead conversion rate
- Cost per lead for less than £10
- 1 million ad views in The Chester area.
- 20% Lead conversion rate.
- 2 x higher lead opt-in than traditional advertising methods.